If you are struggling to achieve high search engine ranking results on Google and the other major search engines it is highly likely that your website has never been correctly optimised for the keywords that you wish to target.

This video explains the key factors that you need to get right in order to rank highly on Google and offers a great introduction into the benefits of search engine optimisation.

So, if you have ever wondered exactly how does SEO work then check out this useful SEO video right now!

For further information please visit our Search Engine Optimisation page. You may also wish to visit our SEO Analysis Report page and download our FREE report that will rate how well optimised your site currently is.

If you found this video helpful please feel free to share via your social media profiles.

SEO Agency

 

Although this very interesting article does seem to suggest that Google is attempting to kill SEO, I doubt if this is the end of Search Engine Optimisation as we know it!

There are a number of tried and proven SEO processes that are absolutely essential to achieving high search engine ranking results for your website and it would be difficult to imagine how these could be replaced by Google with alternative metrics that would enable them to determine the best websites to rank at the top of their search engine results page.

Read on and let me know what you think.

Is Googe Trying to Kill SEO? – Entrepreneur

Tue, 21 Jun 2016 14:22:18 GMT

Google is getting ready for a day in court, after a precedent-setting move by a Florida judge who denied the search engine giant’s motion to dismiss a case that could redefine how businesses engage in search engine optimization.

Google claims the plaintiff, e-ventures Worldwide LLC, engaged in “search engine manipulation” in order to cause its websites to be ranked higher in Google’s search results, stating that doing so was “bad behavior” that had to be deterred. Consequently, Google summarily de-indexed hundreds of the plaintiff’s websites without review or redress. The de-indexing was not based on algorithmic rules or webmaster guidelines, but rather, subjectively applied based on an anonymous tip from an unnamed third party.

The larger question here is chilling to virtually any small business which seeks a higher ranking, since Google’s own definition of search engine manipulation is vague and unpredictable. According to a brief filed by e-ventures’ attorney Alexis Arena at Flaster Greenberg PC, “Under Google’s definition, any website owner that attempts to cause its website to rank higher, in any manner, could be guilty of ‘pure spam’ and blocked from Google’s search results, without explanation or redress.”

What Is Search Engine Optimization / SEO

“It seemed as though I was personally targeted by Google,” said Jeev Trika, CEO of e-ventures Worldwide. “I would purchase a brand new domain and post nothing more than ‘bye bye world’ and within minutes, Google would de-index that domain too. So, Google’s argument that it was removing websites because they were violating Google webmaster guidelines falls flat. It was not about the website content, it was about targeting the website owner. The fact that Google targets people like this is not something that is consistent with their published policies, or what they tell the public.”

The brief notes that “search engine manipulation” includes anything done to a website to make it more visible on Google — and therefore virtually any business using generally accepted SEO Tactics (or any marketing tactics, for that matter) could be accused of manipulation, giving Google an excuse to de-list a website arbitrarily and outside of its algorithmic process, or as in the case of e-ventures Worldwide, de-index all of a website owner’s properties summarily. Should Google prevail, commonly used tactics such as title tags, incorporating keywords in headlines, incorporating legitimate backlinks, or even writing a daily blog would all be suspect. The outcome of this case could dramatically affect how virtually every business in the world does its online marketing.

Google is claiming First Amendment rights, stating that it is a publisher and free to publish or not publish anything it sees fit. How Google defines publishing is a bit of a stretch — they do publish a constantly evolving list of algorithmically-ranked links to websites, but that is by no means the same as operating as a media outlet which exercises editorial discretion. By journalistic definition, a SERP isn’t the same thing as an article — it’s just a mechanically ranked database. Google’s entire case however, rests on a First Amendment argument.

There is an important distinction being brought out in this case that goes far beyond the rights of e-ventures Worldwide, and calls into question the very nature of SEO and digital marketing. In previous cases, the courts have found that Google does indeed have First Amendment protection, but in those cases, the questions related to the rankings of a website, rather than deletion of websites simply because they were affiliated with a person or a company. Previous cases have held that, for example, if someone claims they should be ranked higher in the SERP than Google shows, Google prevails on First Amendment principles. “But, if Google bans 366 websites from all search results because they are affiliated with a particular person or company, then that is a very different thing than anything the courts have addressed previously,” said Alexis Arena, e-ventures Worldwide’s attorney.

SEO for startups in under 10 minutes

 

Google did not offer a response to our request for a comment, but they did provide a copy of their most recent June 1 legal filing, which attempted to reinforce their First Amendment claims and argue again for dismissal, again reinforcing its opinion that search engine results are “editorial opinions” and therefore qualify for First Amendment protection.

“Before Google refined their algorithm, getting on the first page of search results often could be achieved with tactics like keyword stuffing and artificial linking schemes, but those days are gone,” said Jeev Trika, CEO of e-ventures Worldwide. “Because of changes to Google’s algorithms, Internet entrepreneurs and Web publishers like myself now go the extra mile to provide websites and articles that are relevant, useful, and written to journalistic standards, and that has made the virtual world a better place.”

But, says Trika, Google has overstepped its bounds in invoking First Amendment rights to arbitrarily quash websites without review, on the basis of an unsubstantiated third party anonymous tip, and outside the realm of the Google algorithm. “Google’s actions deny businesses the basic right to market themselves in the digital economy,” said Trika. “Google in reality controls the market for Internet advertising, and must be held to a higher standard.”

Trika suggests “Google is not drawing a distinction between generally accepted search engine optimization techniques — such as simply creating and publishing outstanding articles and useful information — and what they refer to as search engine ‘manipulation.’ SEO is simply engaging in an ever-changing array of tactics to gain recognition — something businesses have done long before the Internet existed. By Google’s own definition of ‘manipulation,’ any company using header tags or incorporating keywords into headlines could be subject to arbitrary de-indexing.”

“Google’s business model isn’t, at the end of the day, providing a free search engine or publishing data, it’s selling advertisements,” said Trika. “The free search engine is merely a vehicle for doing so. Google has an economic reason to deny legitimate Web publishers who are promoting SEO placement in the SERPs so that they can sell more advertisements, but that type of anti-competitive action should not be protected by the First Amendment.”

Ever since the first advertisement appeared in the very first newspaper, companies have attempted to use marketing, advertising and public relations tactics to bring more attention to themselves. SEO is merely one more tool in this time-honored commercial tradition. The outcome of this case may well have a lasting effect on how companies move their marketing initiatives into the digital world.

Please feel free to comment on this important SEO News Article.

Online Video Marketing Services

Check out our Online Internet Marketing Digest which showcases this months top web marketing stories. Your can view this months collection of the hottest, hand picked, Online Marketing News below.

bing-2013-logo-featured-300x142Today, Bing released a detailed overview of its Page Zero experience, a new search feature that delivers deep links directly from the search box with shortcuts to relevant information associated with the search term. According to the announcement, the new feature gives “best”…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: When It Comes To Google, Microsoft’s Ballmer Is Still Fighting Old Battles With Old Tactics I’ve watched Microsoft fight Google in search for a very…Please visit Search Engine Land for the full article.

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BlackBerry trumpeted its intention to deliver the long-awaited Android and iOS versions of its BlackBerry Messenger (BBM) service this weekend, and so fans around the world eagerly awaited the mobile software’s debut. But debut the apps didn’t, at least not as intended and not for the vast majority of expectant fans.
As of right now, BlackBerry’s BBM apps for iOS and Android are nowhere to be seen, after the iOS version’s staged rollout of midnight local time at each country around the world got put on hold somewhere around India, and the Android version was a no-show altogether…

Continue Reading On COPY TEST – Techcrunch

Wrong Ways To Use Hashtags

– seochat.com

wrong-ways-to-use-hashtagsHashtags are amazing. Not just because they offer such a clever way of grouping content, searching and adding context. Not even because they were used on IRC long before Twitter even thought of. It is because they have invaded the public consciousness in an irrevocable way that will continue to affect our world for generations to come.
Think about it, when was the last time you made a hashtag reference and someone didn’t know what you were talking about? What do you think of every time you see a # sign?
How many websites are now using this format, including sites that were straight up against the idea like Facebook?
But for all the attention it has gotten, we have been remarkably careless with our hashtags…

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The way to be perceived by Google as the best is, in fact, to be the best. You have to do that consistently, and often over a long period of time to get there, but you should be able to build your traffic, reputation, and business along the way.

Continue Reading On Search Engine Watch – Latest

social-author-tool
This week I am happy to feature a coolest tool in our tools column: Analyze Social Signals and Google Authorship for the List of URLs – Free ToolIt’s simple to use but has some awesome functionality: provide the list of URLs, wait a bit and enjoy:
Page-specific social media numbers:Number of Facebook shares, comments and comments (as well as total) for each one
Number of Tweets
Number of Google plus onesThe tool will also find a verified author of each page and even find that author on Twitter, Facebook and Google plus…

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Here’s What iPhone 5S Slow Motion Video Looks Like

– mashable.com

One of the new iPhone 5S features we’re most excited about is the camera. Its new burst mode lets you take 10 photos in one second, and videos can be recorded in slow motion
We tested out the smartphone’s slow-mo chops in the video, above. Routine tasks — including watering plants, popping balloons and bees gathering pollen — just look so much more compelling in slow motion
Don’t forget to subscribe to Mashable on YouTube for gadget reviews, hands-on explainers and a video of men testing makeup…

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Benefits-of-SEO-ServicesBenefits of SEO Services beyond Search Engine Rankings is a post by SEO expert Matthew Rongey. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog.If you go anywhere online today looking for information about internet marketing, chances are you will see this debate: “Is SEO dead?” On one side you have people saying that Google has gotten so strict that all SEO services are now a waste of time and money…

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Internet Marketing Wisbech

Check out our latest selection of the most recent internet marketing stories.

Each month we publish a selection of the hottest online marketing stories, hand picked to help you keep up to date with the latest website promotion and SEO news.

So, if you are interested in reading the latest developments in the Online Marketing World, then our regular Online Internet Marketing Digest feature is for you.

best-brand-building-content-curation-examples-02_zps4bf410c3-300x225The overwhelming amount of information we have to deal with nowadays gave birth to a great concept: Content creation. The open nature of the web and how we communicate with this content is a unique force that has never been seen throughout history. But once the content has been created, what do you do with it? More importantly, how do we filter out the useless or irrelevant content while keeping the best?
This brings us to content curation, the next step in the evolution of information on the web…

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Sometimes the captain can’t afford to go down with the ship, no matter the temptation or emotional investment. Every few weeks, I receive another hopeless phone call from another desperate webmaster. Since Penguin, I’ve seen more ships go down than I care to count. Websites that have delved…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

extrenal-internal-link-reportToday’s featured tool is quick and easy but it’s also so valuable:
Internal/External Link Analyzer Tool
The tool will crawl any web page and create a clear list of all external and internal links plus the anchor text for each link.Create a quick on-page link report!
Quickly see which links are nofollow
See links that have no anchor text (those might be hidden or overlooked)
See total number of internal versus external links on the page
Identify badly optimized or over-optimized (as much as I hate that word) links
Quickly go to any link
Hover over any link to see the full pathCheck out the previously reviewed tool: Compare on-Page SEO of Two or More Pages (Featured SEO Tool)…

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Adwords Management ServiceGoogle’s new report can help advertisers see their search footprint and determine if there are keywords that can be supplemented with paid advertising. This is part of their campaign to connect data between AdWords, Analytics, and Webmaster Tools.

Continue Reading On Search Engine Watch – Latest

your-blog-or-mineBuzzFeed’s president says company blogs are so yesterday. If BuzzFeed is the future of content marketing, is owned media the past? No! Cancel those funeral plans. Content marketers have plenty of reasons why company-owned blogs really are that great.

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Unnatural Links to site – impacts links

Matt Cutts explains what it means if your site has a manual action labeled as “Unnatural links to your site—impacts links” and what you can do to fix it.

– youtube.com

Late summer is the ideal time to tighten SEO strategy and put in motion steps for the fall and winter. Here are five recommendations to help B2B SEO professionals get through the dog days of summer and into position to end the year on a high note.

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Mashable-New-Android-Phone-App
Come and get it: We just launched the new Mashable app for Android into full public release. If you have an Android phone, head over to Google Play and download it today.
What’s New
In the last week, we’ve added native Android sharing so you can share content from the Mashable app to any other app you’ve registered for sharing on your Android phone, like Facebook or Twitter, or via email or instant messaging…

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Internet Marketing Services Cambridge

Our monthly Online Internet Marketing Digest, features a range of hand picked web marketing stories.

This is a great way for webmasters to keep up to date with the latest SEO and online marketing news.

Each month we feature a collection of the latest stories from our industry that may help you to improve your SEO efforts.

View the hottest stories for June below.

SEO.com Content Collective, June 17 is a post by SEO expert Andy Eliason. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog.The new SEO.com Content Collective is our way of hacking through the briar patch of useless, irrelevant, and downright questionable information that sprouts up non-stop on the internet and bringing out some of the gems that have real value…

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Getonfast Google Plus ProfileThe ad revenue generated from mobile users may not be where Google shines, but it is an area that is continuing to grow. Whatever the exact earning numbers might be at this time, records do indicate that Google has taken over 50% of them.
Figures show that Google mobile advertising revenue has tripled from what it was in 2011 to an estimated 4.61 billion dollars. This means that by the end of 2012 Google held 52…

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julian-assange
As National Security Administration leaker Edward Snowden engages in an international game of cat-and-mouse with reporters and governments, WikiLeaks and founder Julian Assange have swooped in to help. WikiLeaks’ legal team is helping Snowden apply for asylum in Ecuador, WikiLeaks says it paid for his flight from Hong Kong and Assange himself took part in a Monday morning media call cementing WikiLeaks as the in-between for Snowden and the outside world…

Continue Reading On Mashable!

Google-Adwords
Google’s got $5 on it … er, make that $240,000. This is according to last week’s announcement from medical cannabis nonprofit Michigan Compassion. The nonprofit said $240,000 in AdWords grants had been given by the Google Grants program.

Continue Reading On Search Engine Watch – Latest

you-are-here
The local search landscape continues to evolve quickly. New vendors and local optimization tactics are emerging almost daily. Here’s a recap of the state of local search, the key players, and how to chart your way forward in this complex area.

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Google has quietly dropped another search operator, the tilde (i.e. ~) search operator. Google Operating System blog noticed the lack of support for the tilde operator over the weekend. Reportedly, Dan Russell, a Search Research Scientist at Google, confirmed Google dropped the feature. Dan said…Please visit Search Engine Land for the full article.

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We all know the importance of fresh content. It is the lifeblood of any blog, and the main focus of anyone whether they are using a special content marketing strategy, or not. But what many people miss is the importance and benefits of repackaged content.
Anyone who has a blog should be taking advantage of old content by breathing new life into it. One blog post can have various uses and draw in traffic like you never imagined…

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Internet Maarketing Kings Lynn

If you are searching for the latest internet marketing news or want to read this weeks hot stories from the online marketing world, then our regular Online Internet Marketing Digest feature is for you.

Each month we bring you a round up of the most important topics that will help you to develop a successful online business.

The folowing is a selection of our hand picked, top Website Promotion and SEO stories for May.

Best Google Jokes

– seochat.combest-google-jokes-01a_zps758f504f

I make a lot of jokes about Bing, I have to admit it. The gist is that it is a wannabe search engine that will never make it as the number one choice. Unfair? Probably, but I would argue that 1) I don’t care, and 2) It is still the truth. Besides, it is not like Bing will ever see this…it couldn’t find it! See what I did there?
But it is really only right of me to give Google the same shots…

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The first steps of commerce take place within the search results. Give consumers a better sense of offers and pricing with your title tags. By exposing more information up front, sites can better align with the right consumer and get more clicks.

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Over the various updates Facebook has moved from a simple communication tool to something much larger, allowing users to have more control over their accounts. This includes their friends feed, which only shows a certain number of posts from friends that you can specify. All of this is worked out using EdgeRank, a site-specific algorithm that filters through posts to decide whether or not they are important enough to match the specifications you have given each user or page…

Continue Reading On Search Engine Optimization, Google Optimization – SEO Chat »

Why-your-business-should-be-on-foursquare-now
Why Your Business Should Be On Foursquare Now! is a post by SEO expert Darin Berntson. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog.This is not your parents Foursquare.
Remember the days playing this in school? Foursquare means business now!
Nor is this another rendition of Kick-The-Can!
This, ladies and gentlemen, is one of my favorite SoLoMo (Social Local Mobile) apps out there, and as a business it should be one of yours too! Let me ask you something…
Do you have a local business that thrives on needing new walk-in customers, and a business that values, more than life itself, repeat customers?
If you answered yes, and you better have, Foursquare is an application that you should deploy and use to help market your business immediately…

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At the Webby Awards this week, Steve Wilhite, father of the Graphics Interchange Format, used his five-word acceptance speech to end a popular debate: It’s pronounced “JIF,” not “GIF.” Unsurprisingly, this outraged many Internet users.
SEE ALSO: More Sunday ComicsIn this comic, our friends Nitrozac and Snaggy at The Joy of Tech illustrate a different position — that neither is wrong, exactly…

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Google Analytics LogoGoogle has recently released a new analytics tool to help businesses know just how customers decide to purchase from their website and how long that takes.
What Google has released is called the Customer Journey to Online Purchase and this new interactive tool is revolutionary in how it collects customer habits to better help you serve your business and customer needs.
The tool describes in great detail how customers interact online…

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Google conversational search rolled out on the new version of Chrome this week. While the “OK Google” search prompt we heard about at the I/O event is not yet available, Google is attempting to have relevant conversations with users.

Continue Reading On Search Engine Watch – Latest »

google-street-view-the-simpsons-1369101470-600x337

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Android Bathroom Signs: Source: Google+ Bike To Work Day At Google Germany:…Please visit Search Engine Land for the full article.

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Professional Internet Marketing Services Peterborough

Check out our April edition of Online Internet Marketing Digest which showcases this month’s top online marketing and website promotion stories.This regular feature is published every month and is designed to provide you with the most up to date Online Marketing Information, all in one place.

If you are interested in keeping up to date with the latest online trends and developments that may affect your business, please view our collection of the latest, hand picked, internet marketing news stories below.

If you learn one thing from this video, it’s that you should never bring a Ouija board to jury duty.
If you learn two things, it’ll probably be about giraffe pee. If you learn all five things, great. Do you want a medal or something?Enjoy this week’s episode of Reddit Facts, and be sure to subscribe to Mashable’s YouTube channel for this and other fun weekly shows.
If you’re at work and can’t watch the video, here are the source links for this week’s factoids…

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Understandably when you search for something online there are those websites that you just don’t want popping up in your results. It would be fantastic if you had some type of control over that no matter what you were searching for.
There once was a feature on Google when you searched for something that would let you block certain websites. This is no longer the case as they have done away with your ability to do that automatically…

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start-a-google-hangout
Expanding internationally is extremely challenging.you have to deal with different time zones, languages, and cultures. Google+ Hangouts can help break down the barriers separating you from your clients, customers, or your own staff.

Continue Reading On Search Engine Watch – Latest»

Rise of the New School SEO Professional

– searchenginewatch.com/

There’s a gold rush under way as brands allocate big budgets to build and optimize their presence in emerging search and discovery channels. How can SEOs stake their claim in this new mobile, local, social, and content marketing territory?

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Pinterest is quickly becoming one of the most popular social media sites ever made. It is unique in its design and was the first true hit for the social photo format. Imitators have come and gone, and many others exist with less success. Even the demographic is shifting from being almost entirely women to including quite a few men, and marketers have been going nuts with the possibilities of using the site to their advantage…

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SEO Link BuildingThe two terms sound incredibly similar, which gives the mistaken impression that they must be the same.
I see many people getting confused when you are talking about name anchors… “Is this what we need to build links for?”… Ugh, no.The two are used for different functions entirely, and they have different tags used to make them.
Link Anchor Text
The simplest way to explain that: anchor text = visible text of the link
For example, let’s say you were speaking about Google’s search engine…

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where-google-plus-failed-and-where-it-succeeded-04_zpsfd27ea9c
For years Google was trying to break into the social media scene. They spent time, energy and funds into launching their own versions, which always managed to crash and burn almost as soon as they were released.
Most of us have witnessed these failures first hand, and if you want a refresher course just check out this helpful infographic that illustrated the many attempts. Google has not had the best track record, with their successes usually through purchasing already established sites like YouTube…

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Google keeps integrating Google+ deeper into all of its products and today it’s Drive’s turn. When you open a file in Drive, you will now see the Google+ profile pictures of other viewers at the top of the document. Hovering over them brings up their Google+ card with their cover image and which Google+ circle you currently have them in. This, Google says, will make it easier to see who you are collaborating with on any given Drive document…

Continue Reading On COPY TEST – Techcrunch»

You may also wish to check out this latest video from Google.

Does linking my two sites together violate the quality guidelines?

Internet Video Marketing Services-Wisbech

Check out our Online Internet Marketing Digest which showcases this months top web marketing stories.This regular feature is published every month and is designed to provide you with the most up to date Web Marketing Information, all in one place.

Your can view this months collection of the hottest, hand picked, internet marketing news stories below.

How to Turn Your Failed Tests into Winners!

– searchenginewatch.com/

Business-Executives-Running-A-Race
Change can by terrifying. But great testing results can sometimes be a result of a series of bad or “failed” tests. Embrace test failures as a necessary part of the process. Only then will you have the courage to try, try again, and succeed.

Continue Reading On Search Engine Watch – Latest

Recently, I was asked to run an estimate of traffic opportunity for a multinational sports franchise in which I modeled their current global traffic against brand visibility growth opportunities. However, I also identified that to make the estimate relevant, I needed to quantify the traffic more…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Google-PenguinAt the recent SXSW event, Matt Cutts, the head of Google’s search spam team, announced that Google’s Penguin algorithm updates would undergo some major changes in 2013. So take this as your official warning!
Cutts claimed that the Penguin algorithm update in 2013 is going to be so large that it is likely to be the most talked about algorithm update that Google makes all year. In fact, Cutts says that the search quality team has been working very diligently on this update which is going to be extremely significant to Google…

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Did you know that the higher a site is listed in search results, the more traffic that site is likely to receive? If you’re a search marketer, or anyone with a dose of common sense, you do. But Microsoft had research conducted to yet again prove this point, in an attempt to influence the…Please visit Search Engine Land for the full article.

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bing-2013-logo-featured-300x142Bing has announced support for HTML5 pushState as a way to implement AJAX on a site in a way that enables Bing to crawl and index the URLs and content. As Google has supported this implementation since early 2012, site owners finally have an AJAX option that can be crawled and indexed by both major…Please visit Search Engine Land for the full article.

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Free Mobile Phone Web Design Report
T-Mobile is finally getting the iPhone 5— the last major carrier to do so.
The company announced during a press event in New York City on Tuesday the iPhone 5 is finally coming to T-Mobile, for a $99.99 down payment and $20 for each month (for 24 months). Although it will be available without a contract, customers can subscribe to its LTE network.
Meanwhile, the iPhone 4 can be purchased for a down payment of $14…

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Google-NewsGoogle’s Universal Analytics aims to help you understand how customers interact with your business across devices, give insights into mobile app performance, and improve your ROI by helping you understand which channels drive the best results.

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Getonfast YouTube ChannelMany people wouldn’t think there is a link between SEO and videos on your website. In fact, the two are very much related. Especially with the popularity of YouTube, video is more important than ever in getting your message across. Search engine crawlers see multimedia elements on a webpage as more diverse, as opposed to just text, so this helps to boost your SEO efforts. Of course, the video description, tags, and title all need to keep your site’s SEO in mind, too…

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Getonfast-Wisbech

If you are searching for up to date online marketing information, then you have come to the right place.

Our regular Internet Marketing Digest contains the top news stories from the Search Engine Optimisation and website promotion world

Check out our selection of the most interesting news items below.

IllumiRoom Turns Your Entire Living Room Into a TV ScreenOur TV sets are getting bigger and bigger and with ever greater resolutions. But what if the screen isn’t enough anymore though? That’s the idea behind Microsoft’s latest idea, a technology that turns the room around your TV into an extension of it.
IllumiRoom uses a Kinect sensor and a projector “to blur the lines between on-screen content and the environment we live in allowing us to combine our virtual and physical worlds,” as Microsoft puts it the project’s official site…

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This is perhaps the biggest search news to break so far in 2013! Google’s main rival in Russian, Yandex, has built a secret search engine for Facebook.
Yandex is Russia’s biggest search engine and has lent its support Facebook by producing a voice-activated visual search engine codenamed Wonder. According to TechCrunch, Wonder is a mobile app that allows people to ask what businesses friends have visited and what content they’ve consumed…

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Developing a good hypothesis should always be informed by some degree of knowledge, irrespective of any certainty around what the outcome may be. Here is how you can create a hypothesis for your ad copy test and components to quickly improve it.

Continue Reading On Search Engine Watch – Latest »

The phrase Big Data is everywhere. Not a day passes without the release of another report that describes the extent to which Big Data is influencing how we do business. But, what exactly is Big Data? What does Big Data mean in the context of digital marketing? How can we be more effective search…Please visit Search Engine Land for the full article.

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SEOButtonTransparentWhether you call yourself an SEO, SEM, inbound marketer, online marketing specialist, or any one of a number of terms, your ultimate goal is the same: increasing sales or conversions for your clients. To do this, you need to bring a host of skill sets to bear. Sometimes, the skills of a historian come in handy.This thought crossed my mind after reading Mike Fleming’s excellent post for Search Engine Guide on the various professional an inbound marketer must, er, employ…

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he Ten Commandments Of Pinterest is a post by SEO expert Hilary Biggart. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog.Pinterest is escalating. If it isn’t part of your business internet marketing strategy, you could be falling behind. Don’t believe me? Here are some interesting statistics that make the case for Pinterest being a valuable asset for your internet marketing strategy: How about brand awareness? Pinterest users have increased 145% since January …

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After the whole Insta-gate incident where we saw a lot of back and forth about whether Facebook-owned, popular photo sharing app Instagram was losing users, today a report has come out that claims user attrition at an even bigger target: Facebook itself.
According to an article in the Guardian, the social network lost some 600,000 users in December in the UK, the sixth-biggest market for Facebook by subscribers…

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Check out our latest selection of the most recent internet marketing stories.
Each week we will publish a selection of the hottest online marketing stories, hand picked to help you keep up to date with the latest website promotion and SEO news.

So, if you are interested in reading the latest developments in the online marketing world, then our regular Online Internet Marketing Digest feature is for you.

Google-NewsIn today’s world of instant gratification, with Twitter often scooping traditional news sources, we still turn to professional journalists for accurate, timely news, and confirmation of the events that transpired. While breaking news offers instant awareness, we…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Yahoo 2012: Top Sports Related Searches

– searchengineland.com

The London Olympics were the #7 most popular search on Yahoo overall in 2012, Even Mckayla Maroney has to be impressed with that. Searchers were flipping and flying as high as Gabby Douglas for any official games coverage on Yahoo in 2012. Top Searches for 2012 Olympians On Yahoo! maria sharapova…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Search-EnginesWhile Yahoo’s market share continues to decline, Google and Bing hit all time highs in October. Changes in the market may be to blame, but it could be that fans are continuing to lose interest in Yahoo and other once popular search engines.
Here are the official figures:Google: 66.9% (66.7% in Sept 2012)
Bing: 16% (15.9% in Sept 2012)
Yahoo: 12.2% (no change from Sept 2012)
Ask: 3.2% (3.5% in Sept 2012)
AOL: 1…

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Pope Benedict XVI has launched an official Twitter account with the handle @pontifex.
The move was announced in November, when a Vatican official said the Pope (or, more precisely, whoever handles his Twitter account) would be tweeting fairly infrequently, with his tweets “not veering far from his texts.”
The Pope’s account currently doesn’t have any tweets. It follows 7 other accounts, which are all versions of the same account in different languages: German, Spanish, Portuguese, Polish, Italian, French and Arabic…

Continue Reading On Mashable!

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Apple is about to more than double the number of countries where the iPhone 5 is available.
More About: apple, iphone

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The Imminent Mobile Commerce Avalanche

– searchenginewatch.com/

A variety of trends point toward a coming avalanche of mobile influence and spending as consumer behavior, marketers, and technology converge to create a perfect shopping storm. Retailers must prepare now or risk getting buried!

Continue Reading On Search Engine Watch – Latest

Technology is quickly disrupting one of the oldest industries in the country, fashion. And customization is at the heart of that, whether it’s personalized web fittings or Indie boutique pieces via Etsy or completely customized clothing. Bow & Drape, a company we met in Boston, is ready to rethink the way you shop for dresses.
In essence, Bow & Drape lets you start with a silhouette A line, drop-waist, or whatever and continue customizing from there…

Continue Reading On COPY TEST – Techcrunch

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