Welcome to our latest selection of the most recent online marketing stories and essential SEO tips.

Learn how to increase the awareness of your online brand and improve the number of visitors to your website.

Each month we publish a selection of the hottest internet marketing articles, hand picked to help you keep up to date with the latest website promotion and SEO news.

So, if you are interested in reading the latest developments in the online marketing world, then this regular feature is for you.

Check out our special Google RankBrain feature at the bottom of this post.

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How To Set Up An Influencer Marketing Campaign

“Some people hold a higher place of influence so when we are faced with a purchasing decision, we turn to these influencers to guide us. And brands are beginning to pick up on this as a marketing avenue.

If executed properly, an influencer marketing campaign can have a positive and powerful affect on a brand. But in order for all the pieces of the campaign to fall in place, it needs to be executed properly, and the first step is setting it up for success.

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10 SEO Questions to Ask Yourself in 2016

“Any good SEO will tell you that website performance is a huge factor in getting ranked. In fact, it pays to spend time and money to ensure your page load time is as fast as it can be.

Why is this important? User engagement. If your website loads too slowly, users will give up and go elsewhere. Your bounce rate will increase. And Google won’t rank you as highly in the SERPs if your performance stinks.

This is even more of an issue on mobile. The same page will typically load even slower on a smartphone or tablet than it will on a desktop. And users are more impatient, meaning that you are truly leaving traffic off the table by ignoring performance.

There are several ways to know if your website is too slow. You can have a speed test run, check Google Search Console for the average load time, or get an SEO professional to analyze it for you. I recommend the latter if you want to be sure you do it right and get professional assistance to fix anything they find.”

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Essential SEO Tips

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Make the Most of Your Local SEO Campaign

“There is a lot about search engine optimization (SEO) for you to learn. Many people read articles online about SEO and they feel like they have become professionals in the field. Well, this is a feeling someone gets when they have understood something extensively. You feel like you can educate others about it. This is good but then, there is always something more for you to learn. As a matter of fact, this cannot be any more real for SEO. There is a lot of information online about SEO that makes people feel like that they have learnt everything about the topic. Sadly, a majority of the articles online about SEO are usually about organic SEO.”

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3 Effective SEO Software Options That Will Save You Thousands of Dollars

“One of the biggest and most costly mistakes business owners make when it comes to choosing the right SEO software is choosing the right solution that best suits your business at the right time.

Not all businesses are at the same stage in growth. When it comes to implementing SEO for a new start-up your business will need to focus on the fundamentals of SEO by starting with the websites structure itself, setting up social media accounts and starting your blog. In this case a simple, basic SEO software will be perfectly antiquate while other more established sites might need a significantly more robust solution to ramp up an Off Page campaign, monitor on-page activity and site analytics.

The trick for every business owner is knowing which SEO software solution will best fill their needs now and which will be more beneficial later. With so many options out there here are 3 inexpensive solutions to consider when choosing the best SEO software for you.”

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Google Rank Brain Feature

Check out these additional stories to understand more about the Google RankBrain algorithm and how it could effect your website:

For further information also check out the following videos:

Googlicious – Google’s ‘RankBrain’ artificial intelligence for search is better than humans

Google RankBrain Artificial Intelligence

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Internet Video Marketing Services-Wisbech

Check out our Online Internet Marketing Digest which showcases this months top web marketing stories.This regular feature is published every month and is designed to provide you with the most up to date Web Marketing Information, all in one place.

Your can view this months collection of the hottest, hand picked, internet marketing news stories below.

How to Turn Your Failed Tests into Winners!

– searchenginewatch.com/

Business-Executives-Running-A-Race
Change can by terrifying. But great testing results can sometimes be a result of a series of bad or “failed” tests. Embrace test failures as a necessary part of the process. Only then will you have the courage to try, try again, and succeed.

Continue Reading On Search Engine Watch – Latest

Recently, I was asked to run an estimate of traffic opportunity for a multinational sports franchise in which I modeled their current global traffic against brand visibility growth opportunities. However, I also identified that to make the estimate relevant, I needed to quantify the traffic more…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Google-PenguinAt the recent SXSW event, Matt Cutts, the head of Google’s search spam team, announced that Google’s Penguin algorithm updates would undergo some major changes in 2013. So take this as your official warning!
Cutts claimed that the Penguin algorithm update in 2013 is going to be so large that it is likely to be the most talked about algorithm update that Google makes all year. In fact, Cutts says that the search quality team has been working very diligently on this update which is going to be extremely significant to Google…

Continue Reading On ineedhits

Did you know that the higher a site is listed in search results, the more traffic that site is likely to receive? If you’re a search marketer, or anyone with a dose of common sense, you do. But Microsoft had research conducted to yet again prove this point, in an attempt to influence the…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

bing-2013-logo-featured-300x142Bing has announced support for HTML5 pushState as a way to implement AJAX on a site in a way that enables Bing to crawl and index the URLs and content. As Google has supported this implementation since early 2012, site owners finally have an AJAX option that can be crawled and indexed by both major…Please visit Search Engine Land for the full article.

Continue Reading On Search Engine Land: News & Info About SEO, PPC, SEM, Search Engine

Free Mobile Phone Web Design Report
T-Mobile is finally getting the iPhone 5— the last major carrier to do so.
The company announced during a press event in New York City on Tuesday the iPhone 5 is finally coming to T-Mobile, for a $99.99 down payment and $20 for each month (for 24 months). Although it will be available without a contract, customers can subscribe to its LTE network.
Meanwhile, the iPhone 4 can be purchased for a down payment of $14…

Continue Reading On Mashable!

Google-NewsGoogle’s Universal Analytics aims to help you understand how customers interact with your business across devices, give insights into mobile app performance, and improve your ROI by helping you understand which channels drive the best results.

Continue Reading On Search Engine Watch – Latest

Getonfast YouTube ChannelMany people wouldn’t think there is a link between SEO and videos on your website. In fact, the two are very much related. Especially with the popularity of YouTube, video is more important than ever in getting your message across. Search engine crawlers see multimedia elements on a webpage as more diverse, as opposed to just text, so this helps to boost your SEO efforts. Of course, the video description, tags, and title all need to keep your site’s SEO in mind, too…

Continue Reading On Search Engine Optimization, Google Optimization – SEO Chat

Internet Marketing Peterborough

If you are an online business owner searching for up to date information on how to improve your search engine rankings, then our regular Friday Internet Marketing Digest is exactly what your need.

Each week we will bring you the latest search engine optimisation and Web Marketing News, to keep you informed on the latest trends and topics that may affect your website.

Check out this weeks hand picked selection below.

google-penguin-webspam-sheriffOther than cleaning up the quality of the Google index what else could the objective of the Penguin updates be? Much like the icebergs that so often surround penguins, Google’s Penguin updates have much, much more going on below the surface.

Continue Reading On searchenginewatch.com

google-to-offer-music-and-movies-to-google-tv-owners-in-europe-7318d0b985
Google will start offering Google Play music and movies to Google TV owners in the UK, Germany and France starting November 13, the company has announced.
Google previously announced the service will also be available in Canada and Australia on that date as well, but that hasn’t happened. Google has apologized for that announcement, adding it’s bringing Google Play to more countries “all the time…

Continue Reading On mashable.com

Getonfast Facebook Business PageSocial media juggernaut Facebook has begun to test an exciting new service that will allow local, small businesses to offer free Wi-Fi to followers after checking in with the social network.
During this test, Facebook will supply the wireless routers to be used for the endeavor, though the businesses themselves will provide the Internet access. When Facebook users check into a particular location on Facebook, they will get a redirect to Facebook’s main business page, allowing them to continue to browse the Internet for no additional charges…

Continue Reading On ineedhits.com

Getonfast SEO Packages
SEO Tips From Industry Experts: An Infographic And Ebook is a post by SEO expert iGoByDoc. For information about our SEO services or more great SEO tips and tricks, visit the SEO.com blog.
Recently, our friends at Hubspot reached out to me and asked if we would like to be a part of a new ebook they were putting together called SEO Tips From Industry Experts and of course I said absolutely, we would love to!
Our topic to cover was Mastering On-Page SEO and for this we had our VP of Client Services, Greg Shuey provide the content…

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Google-NewsIn a recently active Google Webmaster Help forum thread, Google’s Trends Analyst John Mueller warned webmasters that it will take more than a single tweak made to their website to have any positive impact on their Google ranking.
Google’s notoriously tough search engine algorithm forces users to keep finding different ways to optimize their websites in the hope of snagging that prized top ranking…

Continue Reading On ineedhits.com

Priceline is a public company that owns several other travel brands, including Booking.com, Agoda.com, Cheaptickets.com, Rentalcars.com and a few other travel sites. You can now add leading travel search engine Kayak.com to that list. Priceline announced that it was buying the travel site for $1.8…Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com

Google-Adwords

Anyone who works in interactive advertising can testify to the tedium that often accompanies even the seemingly-simplest of campaign changes. That’s the problem Google is trying to address in its latest AdWords feature bulk editing. The feature is being rolled out in a few accounts…Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com