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A large proportion of your existing and potential new customers are currently using social media to promote their online businesses. Therefore, if you have not already done so, now is the time to reach out to them via this incredibly cost effective marketing channel and develop a Social Media Marketing strategy for your website.

In addition to developing a stronger awareness of your brand and the products and services you offer online, your level of social media marketing activity will also help to improve your search engine ranking results, as Google now includes “social proof” as a major part of their ranking algorithm.

How to use social media to change the way you market online

To help you to understand why it is important for you to develop a successful social media marketing strategy check out this useful Social Media For Business Guide, which includes the latest social media news items affecting your business.

View the latest, hand picked, social media news items below:

Facebook Verified Pages and Profiles: This Week in Social Media

– socialmediaexaminer.com

Facebook ButtonWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Launches Verified Pages and Profiles: The new verified Pages are “to help people find the authentic accounts […]

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The Giants not only lead the pack when it comes to social innovation and engagement, but they’re the OG’s when it comes to implementing it – they were among the first teams to adopt Instagram and Google+, quickly recognizing the wide demographic of their quirky, rabid fan-base.

Continue Reading On Social Media Today – The world’s best thinkers on social media »

social_media_superheroesThere is an epidemic sweeping the social world. It is silent, unforgiving, and is responsible for many social media marketer’s downfall: fluff content. Fluff content is super conceptual information that is hard to actually put into action.

Continue Reading On Social Media Today – The world’s best thinkers on social media »

Time and time again, social networks put up their defenses to ward off competition from opposing social platforms. Some of those online battles are detailed in this Game of Thrones-themed infographic from social-media management tool HootSuite, which turned Facebook, Twitter, Google, YouTube, LinkedIn, Tumblr and Pinterest into GOT houses.
SEE ALSO: Create Your Own Game of Thrones Coat of Arms With HBO Tool | Voyage to 10 ‘Game of Thrones’ Cities on Travel Site KayakBONUS: ‘Game of Thrones’ Traveling ExhibitHomepage image and infographic courtesy of Hootsuite Read more…

Continue Reading On Mashable! »

Marketing Reboot? Are You Ready to Change?

– socialmediaexaminer.com

Girl with Laptop

Is your business ready to face the technological and sociological changes that are happening right now? To learn why you need to consider rebooting the way you market in this rapidly changing world, I interview Mitch Joel for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a […]

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Did you miss Social Media Marketing World in April? Or perhaps you were there but weren’t able to attend all the sessions you would have liked to. In this article I’ve assembled for you 15 actionable social media marketing takeaways from some experts who presented at the event. Here’s what they had to say. #1: […]

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Social-Media-2Do you use social media to attract and engage customers? Are you wondering how you can use social media to market your business and drive sales? To learn how you can develop relationships with social media and content, I interview Jeff Korhan for this episode of the Social Media Marketing podcast. More About This Show The Social […]

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Twitter Introduces Lead Generation “Cards”: The Lead Generation Card is “a new type of Twitter Card that will […]

 

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Unfortunately, no matter how hard you try, you can no longer run away from social media. Don’t know how to use social media effectively for customer service? Here are 5 great examples for you to follow.

Continue Reading On Social Media Today – The world’s best thinkers on social media »

Are you looking for ways to engage with your employees and your local community? Are you using social media to create awareness for the services you offer? Keep reading as I reveal how a nursing home used social media to build a loyal local community. Nursing Homes and Social Media? Nursing homes, assisted-living facilities and […]

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Robert Smith

About Robert Smith

Professional internet marketing specialist, with over 10 years experience of helping companies to increase their online brand awareness, improve their search engine ranking results and develop profitable websites.

One Response to “Social Media For Business Guide May 2013”

  1. Renata

    Another interesting piece of iaofrmntion beautiful way of putting it across too! am sure this would help me and my organization in the long run.. right now, i only have Boomers social media tutor, FB & LinkedIn to educate me about the (+) and (-) of social media..R

    Reply

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