Social media marketing enables you to promote your most valuable content
via social media channels that hold the power to make your content more visible
online. If most of your customers and prospects are spending a lot of time in
social media land, it is vitally important that your business should have a
presence there too.
In order to be effective in the new internet marketing age, now is the time to seriously consider how to develop an effective Social Media Marketing Strategy.
Lack of social proof will affect your search engine ranking results
Google has also made major changes to their ranking algorithms and now
place far more importance on measuring your social media marketing activity.
Providing Google with this social proof is now essential in order to improve
your search engine ranking results.
If you are interested in learn more about how social media marketing can help you to develop your website our new free Social Media For Business Guide will help you to demystify the benefits of using social media to market your business online.
The following is our hand picked selection of the latest social media
Search engine advertising to landing pages, social media posts and mobile devices have bought about side door entry to websites and has all but put the nail in the coffin for home pages as the sole access point to a website.
Take the New York Times for example. According to a Nieman Labs report, while the site received more than half of its visitors through its homepage in 2011, in 2013 more than half of these visitors are entering the site through internal pages directly from search engines and post on Facebook/Twitter…
So how can you avoid this?